CAIP Canada-PAIM Canada

CAIP Exam Live Prep Session 02-27-2026
2026-02-27 17:00 - 19:00 (America/Toronto) | Online
This LIVE session is a companion to the asynchronous CAIP Exam Prep Course. The live session will offer feedback to submitted practice case study proposals introduced in the online lessons and submitted beforehand to the lesson instructor. Submissions are reviewed and critiqued regarding strong aspects of the proposals and areas for improvement.
All CAIP candidates registered to write the CAIP Exam are invited to attend. If your invitation was misplaced, please contact info@caip-paim.ca before 5 pm ET on Feb 27.

The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October. Register for the CAIP Exam to attend the introductory prep session.
Registration deadline for the:

April session is in February
October session is on August 18th.

Click on any of the links below to continue:

Why Become a CAIP?
Education Requirements
Experience Requirements

Register for the CAIP Exam

Questions? Suggestions? Contact info@caip-paim.ca.

Discussion Club
2026-02-27 12:00 - 13:00 | Online
Where CAIPs come together to discuss topical subjects of interest to the Analytics and Insights Industry.
At the end of the month CAIP Canada hosts a gathering of the CAIP Canada Discussion Club. Each month you’ll be invited to read a published article of relevance to the analytics and insights sector. We will then gather as a community to discuss the research.
Don’t worry, there won’t be a test!
This is an opportunity to delve into subjects of interest and concern to us all in a relaxed and informal setting. We hope you are able to make this a regular meeting spot on an ongoing basis!
When is it?
Friday, February 27th, 2026
Where is it?
The Discussion will take place online via Teams to connect you with CAIPs from across the country.
Why Join?
This is an opportunity to chat with fellow CAIPs from across the country and discuss topical issues relevant to the Analytics and Insights Industry.

This month’s discussion topic: Why technical defenses alone no longer protect data integrity

Login to sign up for the Discussion ClubOnce you’re logged in, click on the registration button below.

Username

Password

Forgot your password?

Login

Winnipeg Spring Networking Event
2026-02-23 16:00 - 18:00
Thanks to our Sponsor:

Winnipeg Networking Event
The market research industry is undergoing unprecedented transformation. This event is your opportunity to stay ahead of the curve and gain valuable insights into how the sector is evolving to meet new challenges, while networking with colleagues over light refreshments / snacks.
Whether you’re a research client or supplier, this is a must-attend event to connect, learn, and engage with fellow professionals shaping the future of market research and insights in Canada.
RSVP Coming SoonRegistration will open shortly.

CAIP Exam Registration Deadline - Spring 2026
2026-02-23 | Online
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October.
Registration deadline for the:

April session is in February
October session is in August

Click on any of the links below to continue:

Why Become a CAIP?
Education Requirements
Experience Requirements

Register for the CAIP Exam
Questions? Suggestions? Contact info@caip-paim.ca.

Toastmasters
2026-02-19 12:00 - 13:00, 2026-02-06 12:00 - 13:00, 2026-01-22 12:00 - 13:00, 2026-01-09 12:00 - 13:00, 2025-12-12 12:00 - 13:00, 2025-11-27 12:00 - 13:00 | Online
CAIP Canada Toastmasters Club
What is the CAIP Canada Toastmasters Club?
CAIPs can participate in the CAIP Canada Toastmasters Club (aka the Super CAIPs)! We meet virtually bi-weekly for an hour. Join colleagues in a fun, supportive environment where improved public speaking is a by-product.

Gain the public speaking skills you need to communicate with confidence and excellence!

Learn More & Register →

Questions? Please contact us at toastmasters@caip-paim.ca.

Family Day
2026-02-16

CAIP Canada Board Meeting
2026-02-05 12:00 - 13:00 | Online

Discussion Club
2026-01-30 12:00 - 13:00 | Online
Where CAIPs come together to discuss topical subjects of interest to the Analytics and Insights Industry.
At the end of the month CAIP Canada hosts a gathering of the CAIP Canada Discussion Club. Each month you’ll be invited to read a published article of relevance to the analytics and insights sector. We will then gather as a community to discuss the research.
Don’t worry, there won’t be a test!
This is an opportunity to delve into subjects of interest and concern to us all in a relaxed and informal setting. We hope you are able to make this a regular meeting spot on an ongoing basis!
When is it?
January 30th, 2026
Where is it?
The Discussion will take place online via Teams to connect you with CAIPs from across the country.
Why Join?
This is an opportunity to chat with fellow CAIPs from across the country and discuss topical issues relevant to the Analytics and Insights Industry.

Prepare for this month’s discussion with the following articles:
Purpose-built AI is reshaping research power, budgets and impact
From pilots to purpose – Part 1: Making AI work for insights

Login to sign up for the Discussion ClubOnce you’re logged in, click on the registration button below.

Username

Password

Forgot your password?

Login

CAIP Canada Board Meeting
2026-01-08 12:00 - 13:00 | Online
The CAIP Canada Board meets once a month on the first Thursday of the month

Happy New Year 2026
2026-01-01

CRIC AI SHOWCASE 4
2025-12-04 12:00 - 13:30 | Online
CRIC AI Showcase Webinar 4

The Canadian Research Insights Council (CRIC) is pleased to present the CRIC AI Showcase. This webinar series features presentations from CRIC agency and research technology member companies, highlighting the most innovative AI tools and services transforming our industry. Each segment lasts 15-20 minutes and will offer insight into the practical applications of AI in research. Attendees will have the opportunity to connect with presenting companies that have compelling solutions. Gain valuable knowledge and explore the potential of AI in the field of research and insights. Register to attend.

Register

Stay tuned for details on our fourth series.

Discussion Club 11-28-2025
2025-11-28 12:00 - 13:00 | Online
Where CAIPs come together to discuss topical subjects of interest to the Analytics and Insights Industry.
At the end of the month CAIP Canada hosts a gathering of the CAIP Canada Discussion Club. Each month you’ll be invited to read a published article of relevance to the analytics and insights sector. We will then gather as a community to discuss the research.
Don’t worry, there won’t be a test!
This is an opportunity to delve into subjects of interest and concern to us all in a relaxed and informal setting. We hope you are able to make this a regular meeting spot on an ongoing basis!
When is it?
Friday, November 28thth, 2025.
Where is it?
The Discussion will take place online via Teams to connect you with CAIPs from across the country.
Why Join?
This is an opportunity to chat with fellow CAIPs from across the country and discuss topical issues relevant to the Analytics and Insights Industry.

This Month’s Topic:
Friday, November 28th – Participant fraud in qualitative research: A wake-up call

Login to sign up for the Discussion ClubOnce you’re logged in, click on the registration button below.

Username

Password

Forgot your password?

Login

Winnipeg Networking Event
2025-11-24 16:00 - 18:00 | Centre Concourse Richardson Building, 1 Lombard Place, Winnipeg, Manitoba, R3B 0X3, Canada
Thanks to our Sponsors:

Winnipeg Networking Event
The market research industry is undergoing unprecedented transformation. This free event is your opportunity to stay ahead of the curve and gain valuable insights into how the sector is evolving to meet new challenges, while networking with colleagues over light refreshments / snacks. The event will feature a panel of experts looking at the implications of AI, the evolving client/agency partnership and key trends that should be considered in your planning for 2026.
Thanks to Probe Research, Leger, PRA and Winnipeg Economic Development and Tourism for sponsoring this event and allowing us to offer this event to you at no cost!
Whether you’re a research client or supplier, this is a must-attend event to connect, learn, and engage with fellow professionals shaping the future of market research and insights in Canada.
RSVP Now:Secure your spot by registering

Register

Toastmasters 11-14-2025
2025-11-14 12:00 - 13:00 | Online

Running on Insights - An Interview with New Balance's Kasey Griesmer
2025-11-13 12:00 - 13:00 | Online
Join us for a lively conversation with Kasey Griesmer, Director of Global Consumer Insights at New Balance. Fresh from her TMRE presentation with C Space, Kasey will share how she has professionally evolved to lead an insights team today that balances heritage and innovation to keep a 119-year-old brand culturally relevant worldwide.
In this virtual interview, Kasey will answer questions about her journey in insights and growing an insights function for greater reach and impact; the pivotal relationships that shaped her career and the moments where challenging conventional thinking paid off.
Modeled on New Balance’s global consumer research, we’ll also talk sneakers, style, performance and have Kasey reflect on an artifact from her life. With candid reflections on work and growth, you’ll walk away with professional and personal inspiration.
Escalent’s Dyna Boen will moderate this can’t-miss event for insights pros looking to lead with purpose and impact.

Register

Moderator Essentials Waitlist
2025-11-05 15:47 - 2025-11-30 15:47 | CRC Research Toronto, 121 Bloor St E, Toronto, ON, M4W 3M5, Canada
The Wait List is now open for the next session.
You are under no obligation to attend the next session but you will be given priority placement in the queue based on when you joined the waitlist. Don’t wait, join today so you don’t miss out on the next one.
In this course, you will moderate a real focus group. The course is hands-on, with generous opportunities to practice moderating skills, as well as prepare you in a theoretical and in a real-life context.
If you are an aspiring – or relatively new – moderator looking to acquire the essential skills needed for moderating in-person focus groups and interviews for qualitative research this course is for you! The valuable skills you will acquire through this course are also transferrable to user experience (UX) research. This course, delivered in-person over 2 days, will help you develop a skillset for powerful questioning and effective listening. The focus will be on learning how to ask the right questions, gaining the skills to confidently run in-group exercises, and understanding how to manage basic group dynamics.
The last part of the course will have you designing the guide for and moderating a real focus group, putting your new skills into practice. Come prepared to engage, have fun and learn all about the essentials of in-person moderation!

Lindsay:
It was amazing! I got way more out of it than I really expected. I feel way more confident about my abilities and the skills I’ve learned and had a chance to practice.

Emma:
I think how immersive the course was is a real selling feature…being able to learn tools and then immediately apply and refine them is a really valuable and impactful experience.

Miriam:
I feel really great! Deborah and Bronwen are great educators. I felt very mentored and safe…I really enjoyed that we got to practice with real life participants. That was beyond what I expected.

If you are an aspiring – or relatively new – moderator looking to acquire the essential skills needed for moderating in-person qualitative focus groups and interviews this course is for you!
The course:
Is hands-on – delivered in-person over 2 days.
Offers generous opportunities to practice moderating skills – you will moderate a real focus group!
Will prepare you in both theoretical and real-life contexts.
What you will take away:
A skillset for powerful questioning and effective listening.
Learn how to ask the right questions, the tools to confidently run in-group exercises, and understand how to manage basic group dynamics.
Valuable skills that are transferrable to user experience (UX) research.
You will design a discussion guide for and moderate a focus group with real participants, putting what you have learned into practice.
Come prepared to engage, have fun and learn all about the essentials of in-person moderation!

Objectives
We will primarily focus our learning and practice on:

Setting yourself up for success before fieldwork
Understanding the elements of good Discussion Guide design
How to introduce a group and build rapport
Asking effective questions and probes
Maintaining the flow of the discussion and keeping it on track
Managing group dynamics, including challenging respondents
Tips for specialized questioning techniques and exercises to elicit deeper responses

Learning Outcomes
At the conclusion of this Moderating Essentials Course, participants will have:
A new skillset that will enable them to understand how, and when, to ask effective questions and probes
A good understanding of some specialized tools and exercises that can enhance in-person qualitative discussions
An understanding of group dynamics and some techniques to overcome typical challenges of in person qualitative discussions

Who is this course intended for?
This course would be well-suited for those with education in market research or at least 1 year experience working in the market research field who are also aspiring moderators (or relatively new moderators) looking to acquire a skillset for moderating in person focus groups qualitative discussions. Participants will ideally have at least observed focus groups in the past.

Instructors
Deborah Klotz has over 15 years experience as an accomplished qualitative research consultant. Her curiosity drives her to explore people’s motivations and behaviours, to understand client businesses and to dig for deep insights.
Prior to joining the CAIP instructor team, she taught moderating skills through the Marketing Research and Intelligence Association (MRIA) and the RD Centre for learning. Deborah is also a frequent guest lecturer for the Humber RAP Program.
Deborah has won multiple awards for her work including the MRIA’s 2015 Research and Excellence Award and the 2016 Emerging Leader Award
Deborah has experience managing a qualitative practice for two full-service research firms and working with a broad range of clients in industries including (but not limited to) Travel & Tourism, Fast-moving Consumer Goods, Financial Services, Professional Services, Technology, Education, Media and Crown Corporations/Government Agencies.
Bronwen Ward believes every person has a unique and interesting story to tell. She values human perspectives and is always seeking to understand underlying motivations that drive human decision making and behaviour. She is an expert at forging connections, allowing people to feel comfortable and relaxed while facilitating deep meaningful discussions.
Bronwen’s wealth of experience in qualitative research crosses many industries and categories. Her skillset provides unparalleled value with both excellence in the details and a keen understanding of the strategy.
Bronwen has taught the Qualitative Research Course for the Georgian College RAP Program and has been a frequent guest lecturer.
Deborah and Bronwen are both passionate about sharing their learning and expertise with others. They both currently work at Upwords, a boutique, qual-focused research consultancy, where they help brands make human connections.

Important Details
Delivery: In-person across 2 full day sessions (please arrive by 8:45am on each day).
Size of class: Maximum 6 participants
Past rates have been: $3000 plus HST
Discounts available for CAIP and CRIC Corporate Members

Join the Waitlist

Moderator Essentials Waitlist 2026
Please contact grace.woo@caip-paim.ca for any questions regarding the course.
"*" indicates required fields

Δ

Name*

First

Last

Email*

Job Title*Company*Country*CanadaUnited StatesOtherAddress

Street Address

Address Line 2

City

AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific
State

ZIP Code

PhoneDietary RestrictionsLinkedIn ProfileOf which of the following associations are you a member?

CAIP

CRIC

QRCA

None of the above

We’d love to hear from you. Please contact us at info@caip-paim.ca with any comments or questions.

CRIC CEO Forum 2025
2025-11-03 08:00 - 17:00 | Canoppy by Hilton Toronto, 387 Bloor St E,, Toronto, Ontario, M4W 1H7, Canada
Thanks to our Sponsors:

Overview
Exclusively for leaders of agencies, the CRIC CEO Forum features interactive sessions on the most pressing leadership issues.
The 4th Annual CRIC CEO Forum is a highly anticipated event that will feature subject matter experts leading interactive sessions and offer you the opportunity to collaborate with other industry leaders on solutions to the top challenges facing our industry.
The CRIC CEO Forum will take place at the Canopy by Hilton Toronto Yorkville located at 387 Bloor Street East, Toronto, Ontario. Breakfast will be available at 8am and the CEO Forum will begin at 8:30am and wrap by 4:30pm.
Please RSVP on the form below if you’d like us to reserve a seat.
Showcase your leadership by sponsoring the CEO Forum for $2000, and get your logo featured on the event website, digital communications, social media and at the CEO Forum.

CEO Forum Agenda
Resilience in Uncertain Times (8:30am-10:15am)
The session will examine the impact of shifting US trade policies and other challenges to our industry. Agency leaders will examine the impact of multiple scenarios that might occur and discuss how agencies must adapt their plans to be successful in all of scenarios.
Fostering a strong employee culture and ensuring a strong talent pipeline (10:30am – 12:00pm)
A panel of CEOs/HR Executives from agencies of different staffing sizes and models will share what has worked and what hasn’t in creating a positive culture. The session will also explore the talent pipeline. What impact has the closure of three research analyst program had on accessing talent? How are agencies finding talent? How do we ensure our industry is attracting the best and brightest talent?
AI Readiness for Research Agencies (1:00pm – 2:30pm)
This session will help agency leaders ensure their firms are taking advantage of the latest advancements in artificial intelligence. The session will examine the impact of AI on staffing including the skills staff require for the future and also opportunities to use AI to reduce manual labour. It will also explore best practices on communicating AI use with clients and looking at new and upcoming AI technologies that CEOs should be aware. The session will start with a panel of AI leaders from CRIC’s AI Committee. This will be followed by breakout groups for CEOs to discuss challenges with respect to AI with other industry leaders.
Data Quality – How leading agencies can collaborate to address the challenges to data quality (2:45pm – 4:00pm)
Data quality remains a major threat to our industry. How can CRIC agencies collaborate to provide consistent and clear messaging to clients that supports data quality. Led by leaders from CRIC’s Online Research Committee, this session aims to have agreed upon solutions that enhance the quality of research in Canada.

Register

Discussion Club 10-31-2025
2025-10-31 12:00 - 13:00 | Online
Where CAIPs come together to discuss topical subjects of interest to the Analytics and Insights Industry.
At the end of the month CAIP Canada hosts a gathering of the CAIP Canada Discussion Club. Each month you’ll be invited to read a published article of relevance to the analytics and insights sector. We will then gather as a community to discuss the research.
Don’t worry, there won’t be a test!
This is an opportunity to delve into subjects of interest and concern to us all in a relaxed and informal setting. We hope you are able to make this a regular meeting spot on an ongoing basis!
When is it?
Friday, October 31st, 2025.
Where is it?
The Discussion will take place online via Teams to connect you with CAIPs from across the country.
Why Join?
This is an opportunity to chat with fellow CAIPs from across the country and discuss topical issues relevant to the Analytics and Insights Industry.

This Month’s Topic:
October 31st – Open Windows: Exploring client side EDI guidelines

Login to sign up for the Discussion ClubOnce you’re logged in, click on the registration button below.

Username

Password

Forgot your password?

Login

Toastmasters 10-30-2025
2025-10-30 12:00 - 13:00 | Online

Halifax Networking Event
2025-10-29 16:00 - 18:00 | Halifax Marriott Harboufront, 1919 Upper Water St,, Halifax,, Nova Scotia, B3J 3J5, Canada
Thanks to our Sponsors:

Halifax Networking Event
The market research industry is undergoing unprecedented transformation. This free event is your opportunity to stay ahead of the curve and gain valuable insights into how the sector is evolving to meet new challenges, while networking with colleagues over light refreshments / snacks.
Thanks to Narrative Research and MQO Research for sponsoring this event and allowing us to offer this event to you at no cost!
Hear directly from CRIC CEO John Tabone, CRIC Chair Margaret Brigley and CRIC /CAIP Canada volunteer leaders as they share updates on:

Emerging challenges facing research professionals (i.e., data quality, AI)
New guidelines and standards to ensure high-quality research outputs

Whether you’re a research client or supplier, this is a must-attend event to connect, learn, and engage with fellow professionals shaping the future of market research in Canada.
RSVP Now:Secure your spot by registering

Register

Toastmasters 10-16-2025
2025-10-16 12:00 - 13:00 | Online

CAIP Exam Fall 2025
2025-10-06 | Online
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October.
Registration deadline for the:

April session is in February
October session is on August 18th.

Click on any of the links below to continue:

Why Become a CAIP?
Education Requirements
Experience Requirements

Register for the CAIP Exam

Questions? Suggestions? Contact info@caip-paim.ca.

ToastMasters 10-03-2025
2025-10-03 08:00 - 17:00 | Online

Discussion Club 09-26-2025
2025-09-26 12:00 - 13:00 | Online
Where CAIPs come together to discuss topical subjects of interest to the Analytics and Insights Industry.
At the end of the month CAIP Canada hosts a gathering of the CAIP Canada Discussion Club. Each month you’ll be invited to read a published article of relevance to the analytics and insights sector. We will then gather as a community to discuss the research.
Don’t worry, there won’t be a test!
This is an opportunity to delve into subjects of interest and concern to us all in a relaxed and informal setting. We hope you are able to make this a regular meeting spot on an ongoing basis!
When is it?
Friday, September 26th, 2025.
Where is it?
The Discussion will take place online via Teams to connect you with CAIPs from across the country.
Why Join?
This is an opportunity to chat with fellow CAIPs from across the country and discuss topical issues relevant to the Analytics and Insights Industry.

This Month’s Topic:
Data Quality
Equipping you and your organization for  what’s next

Login to sign up for the Discussion ClubOnce you’re logged in, click on the registration button below.

Username

Password

Forgot your password?

Login
