CAIP Canada Publishes Membership Directory, Seeks Industry Support.

CAIP Canada is pleased to announce that over 150 leading professionals have signed up as full members of CAIP Canada and qualify to use the Certified Analytics and Insights Professional (CAIP) designation. A directory of CAIPs is now available on the CAIP Canada website and will continue to grow as new applications are received. The CAIP remains available to individuals who held the designation of the Canadian marketing research association prior to August 2018. CAIP Canada has also received numerous inquiries from individuals seeking to become CAIPs and is focused on developing the pathway for practitioners to earn the CAIP. .

“We are very encouraged by the strong response from professionals who have applied for the CAIP designation.” Says Robert Wong, Chair of CAIP Canada. “We are now seeking support from the industry to accelerate our work in building a world-class certification program for the Canadian market research, insights and analytics professionals.”

CAIP Canada is offering two, attractive sponsorship packages that allow companies to visibly demonstrate their support for individuals committed to following the highest quality standards, best practices and ethics. Sponsorship will support the development of the new competency framework, the entrance exam, and the new CAIP Canada website. It will also be used to minimize the annual dues for maintaining the CAIP and for those seeking to earn the CAIP.

Companies who become a sponsor by November 7 will be featured as a Founding Sponsor in the sponsorship announcement that will be issued on November 12. View details of the sponsorship packages. To become a sponsor or for additional details, contact John Tabone by e-mail [email protected] or by phone 647-740-9790.

About CAIP Canada

CAIP Canada is the newly established non-profit association of individuals who hold the Certified Analytics and Insights Professional (CAIP) designation in Canada.  It establishes the requirements to earn and maintain the CAIP designation.  It also promotes the value of the CAIP to professionals seeking to advance their careers in the fields of research, analytics and insights, including both qualitative and quantitative marketing research.  For more information, visit or contact Robert Wong at [email protected].

About CRIC

CRIC’s mandate is to develop and approve best practices and standards for market research, analytics and insights; provide effective promotion and advocacy of the industry; serve as a source of information and thought leadership; and be a forum for collective industry action.  For more information, visit, or contact John Tabone at [email protected].