What we learned from the 2025 federal election

Dr. Darrell Bricker is a Canadian author, pollster, public speaker, political scientist and political commentator. Prior to joining Ipsos, Bricker was director of public opinion research in the office of the prime minister of Canada. He holds a Ph.D. in political science from Carleton University. He is the co-author, with John Ibbitson, of several books, including Empty Planet: The Shock of Global Population Decline and The Big Shift: The Seismic Change In Canadian Politics, Business, and Culture and What It Means for Our Future.

Jean-Marc is an economist who founded Leger in 1986 with his father, Marcel Léger.  Under his leadership, the company has become the largest Canadian-owned market research and analytics company, with more than 300 employees in its eight offices in Canada (Montreal, Quebec City, Toronto, Winnipeg, Edmonton, Calgary and Vancouver) and the United States (New York). Jean-Marc is recognized as Canada’s leading expert on consumer behaviour and millennials. He is also the author of the best-selling book The Quebec Code, and producer of the Quebec Code series on Télé-Québec and the Quebec Code podcast on TVA+.

Dr. Angus Reid
CEO
 Angus Reid Group

Market research pioneer Dr. Angus Reid is CEO of Angus Reid Group, Chairman of the Angus Reid Institute, and Chair of Rival Group—a global research, technology and consulting firm. Since 1979 the Angus Reid Group has been synonymous with research and polling. In its second iteration, since selling to Ipsos in 2000 for $100 million, the company has grown 30% year over year for the past five years. Most recently, the Angus Reid Group has merged with the Rival Group to form one of Canada’s largest independent market research agencies with 70% of the revenue coming from the United States. A Canadian success story, Angus has founded, scaled, and exited major firms including Vision Critical (now Alida). He remains one of the most respected names in research.

David Valentin
Principal
Liaison Strategies

David Valentin is a nationally recognized pollster and lobbyist who works with a variety of nonprofits across Canada including the National Ethnic Press and Media Council of Canada and the Canadian Civil Liberties Association. He is a member of the Canadian Research Insights Council.  Valentin is a nationally recognized pollster who has made over 400 media appearances and has been seen on CBC, CTV, Global News, the Globe and Mail, the Toronto Star, CP24 and more. He has worked closely with researchers and professors at the University of Toronto and Concordia University. He resides in Toronto and speaks English, Spanish and intermediate French.

The panel will be hosted by CRIC Chair, Margaret Brigley:

Margaret Brigley
CEO
Narrative Research

With more than 25 years of market research and communications experience, Margaret provides client counsel across a wide range of sectors. A seasoned qualitative and quantitative researcher, Margaret brings a wealth of expertise and experience to all of her client work. As CEO of Narrative Research, Margaret is responsible for the executive oversight of the company. Margaret holds a Bachelor of Public Relations from Mount Saint Vincent University as well as the professional research designation – Certified Analytics and Insight Professional (CAIP).